Social Media & Content Executive

Opening Date:

March 31, 2021

A bit about Phlo

Welcome to Phlo - the digital pharmacy of the future. Phlo is the new generation of online pharmacies delivering NHS and private prescriptions when and where a patient needs them. We empower patients to better manage their healthcare by allowing them to easily order and track their prescriptions in real-time. Life can be difficult as it is, accessing your medication shouldn’t be.

What makes Phlo different? In London we offer a 4-hour same day delivery time slot and we’re getting ready to expand our same-day delivery service throughout the rest of England. We also offer next day delivery service throughout the UK.

We’re growing fast. Our repeat monthly revenue figures are strong, we closed a successful crowdfunding campaign, and the team has more than doubled in size. It’s time to bring pharmacy into the 21st century and we’d love you to be part of our journey.

What you’ll do


Phlo Digital Pharmacy is expanding our Marketing team and we have a fantastic opportunity for a Social Media and Content Executive to join us at a hugely exciting time for the company.

We are looking for someone with energy, creative flair and a keen eye for detail to create and evolve Phlo’s content and social media strategy across all of our channels.

You’ll be sitting within a busy and thriving marketing team, working closely with Digital Marketing and Product Marketing functions, as well as a talented team of in-house designers.

About us

We pride ourselves on the working culture we have created at Phlo. As a high-growth health tech start-up, no two days are ever the same. That’s what excites our team, and it should excite you too!

We are a small, close-knit, highly collaborative team and are looking for someone to join us who is ambitious, energetic, detail-orientated and isn’t afraid to be proactive and suggest new ways of doing things. You may be working on multiple projects at once, so adaptability and the ability to self-organise are also key.

Most importantly, we want you to share our vision and understand that the work that you do has a direct impact on our patients and their healthcare.

Requirements

What we’re looking for

You’ll be working closely with our existing Marketing team to lead on the creation and implementation of a brand-new content and social media strategy for the business as we scale-up quickly.

  • You’ll be responsible for developing and evolving quarterly content calendars which incorporates website and landing page copy, blog post writing, newsletter creation, app store copy and email marketing copy in line with the teams marketing campaigns and projects.
  • You’ll be responsible for the creation of a social media content strategy across each of our platforms. This will involve working with our talented in-house design team to come up with fresh creative ideas and themes that ensures that our patients are engaged with us across all social platforms – Twitter, Facebook, LinkedIn, Instagram and YouTube.
  • Working with our Digital Marketing Team to help them develop tailored advertising copy across Google Adwords, Facebook, LinkedIn, Twitter, Instagram for our different audiences.
  • Perform competitor analysis and identify opportunities for improvements across our website and social channels.
  • Monitor and report on content and social media performance and growth metrics.
  • Act as the Phlo brand custodian across our social channels, ensuring we build trust with our audiences and continuously drive positive brand engagement.
  • Work with the wider marketing team to amplify content from brand content including influencer partnerships and PR opportunities.
  • Explore, test and learn new channels (eg. TikTok, Health podcasts etc).
  • Working with the team to ensure that web content is SEO optimised where applicable.
  • Ownership of day-to-day social media and community management.

Skills:

  • 2+ years’ experience managing and growing social media accounts across multiple social platforms with responsibility for strategy as well as execution.
  • Previous experience in creating online content for websites, blogs, videos, newsletters, landing pages or email campaigns.
  • A strong creative curiosity, a passion for storytelling and the ability to create fresh content which grows our brand and keeps our existing patients engaged.
  • Experience using social scheduling tools such as Buffer, Hootsuite or later.com.
  • Excellent copy writing skills and a strong attention to detail.
  • Ability to tailor content to different audience types.
  • Ability to analyse, report and present social and content performance metrics in line with our business growth objectives.
  • An excellent communicator who is able to work closely with members of the wider team and business to build our content strategy.
  • Experience in building SEO optimised content is advantageous.
  • A self-starter with strong organisational skills, the ability to thrive in a fast-paced environment and is comfortable working across multiple projects at once.

The knowledge and skills we’ve listed represent “the perfect candidate”. No one is perfect and we know the ‘confidence gap’ can stop brilliant people applying. If you love the sound of this opportunity please apply, we’d love to hear from you.

Benefits

  • We benchmark salaries to make sure we are competitive. The salary range on offer is £20,000- 24,000 (depending on experience).
  • Holidays are important. We offer 33 days annual leave inclusive of bank holidays.
  • Your birthday is on us too.
  • We also provide additional day annual leave for every years' service with Phlo up to an additional 5 days annual leave.
  • We think future financial health is important, and contribute 3% to your employee Auto-Enrolment Pension Scheme
  • Discounts on restaurants, shopping and many others via a Perkbox membership.
  • Chance to develop your own career path within a high-pace technology company.
  • We want you to grow with us. You will have opportunities to develop your career in a high pace technology company.
  • Casual dress code & great work culture.

These are our current benefits and likely to grow and change from time to time.

Logistics

We're headquartered in Glasgow, where this role is based, though we’re all working remotely at home during this pandemic. This role will report into our Marketing Manager Mairead Quigley and will co-locate with the Phlo team when we’re back in the office. There’s opportunity for some flexibility, but as a key part of the team this won’t be a fully remote position.

To deliver great service to Phlo’s patients we need to build a company that’s reflective of their diversity. We’re building an inclusive workplace that promotes and values difference, where everyone, from any background, can do their best work and be proud to belong.

How to Apply

Sound like a great fit? Apply today by sending your CV and a cover letter stating why you’d be an excellent fit for Phlo. We would also love to see any content or social media portfolio work which would aid your application.

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